Customers first: how utilities are using customer engagement to conquer new business challenges
On Demand Now Available
Free to attend.
Duration: Approximately one hour.
Speakers: Scott Johnson, Senior Director of Research, Chartwell Jordan Jakubovitz, Solutions Marketing Manager, Opower

The utility industry is changing more rapidly than ever before in its more than 100 year history. Distributed generation is on the rise and the customer relationship is being challenged. At the same time, energy prices and demand are both dropping. And in the midst of this, the new EPA regulations mandate large scale emissions reductions.

How can utilities succeed in the face of these challenges? It all starts with activating utility customers. But as utilities begin work on customer engagement initiatives, questions around the business case and the potential value arise. What does "customer engagement" really mean, and is it necessary? How have other industries adjusted to a customer-first mindset? How can the utility industry do the same, while preserving or even increasing bottom-line revenue?

Join ELP for a moderated discussion with Opower and Chartwell Research around customer engagement technology and the value proposition behind it. This discussion will provide examples of effective engagement strategies and will articulate the business case for embarking down that path.

Scott Johnson Senior Director of Research Chartwell   Scott-Johnson
Jordan Jakubovitz Solutions Marketing Manager Opower   Jordan-Jakubovitz
About: Opower :

Working with 95+ utility partners and serving 50+ million homes and businesses across 9 countries, Opower is a leading provider of cloud-based software to the utility industry, and is transforming the way utilities relate to their customers. By combining data management, insightful analytics, and behavioral science, Opower's customer engagement platform positions utilities as trusted energy advisors to the customers they serve. Founded in 2007 and listed on the NYSE as OPWR, Opower is headquartered in Arlington, Virginia, with offices in San Francisco, London, Singapore and Tokyo. Opower's technology platform analyzes more than 300 billion meter reads to deliver its services, and has created enough energy savings through behavior change to power all the homes in a city of 1 million people for a year.
For more information, please visit www.opower.com and follow us on Twitter at @Opower.